{"product_id":"exemple-migration-wix-vers-shopify","title":"Loicia.com Case study: Wix → Shopify Migration","description":"\u003carticle\u003e\n\u003cdiv class=\"encadre-info\"\u003e\n\u003cstrong\u003eSummary (10 s):\u003c\/strong\u003e Wix → Shopify migration + loyalty (Smile, Loyoly) + reviews (Judge.me) = +18% conversion, 14,338 SEO visits\/month, loading time -42%, budget €8000 ex. VAT.\u003c\/div\u003e\n\u003cbr\u003e\u003cbr\u003e\u003c!-- split --\u003e\n\u003csection\u003e\n\u003ch2\u003e◎ Context and Objectives\u003c\/h2\u003e\n\u003cp\u003eThe French brand \u003ca title=\"Loïcia - Official Store\" rel=\"noopener\" href=\"https:\/\/loicia.com\" target=\"_blank\"\u003eLoïcia\u003c\/a\u003e called on LobsTTer to migrate its e-commerce site from Wix to Shopify. Its priority objectives:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eImprove SEO performance and mobile conversion.\u003c\/li\u003e\n\u003cli\u003eIntegrate a high-value loyalty and customer review strategy.\u003c\/li\u003e\n\u003cli\u003eEnsure reliable product\/order management and automate flows.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003csection\u003e\n\u003ch2\u003e◈ Technical Migration and Project Management\u003c\/h2\u003e\n\u003cp\u003eA \u003cstrong\u003ededicated project manager\u003c\/strong\u003e led the complete migration:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eImport of \u003cstrong\u003eproducts, customers, and orders\u003c\/strong\u003e from Wix.\u003c\/li\u003e\n\u003cli\u003eSetup of partner accounts and tracking via \u003cstrong\u003eTrello\u003c\/strong\u003e to ensure transparency and traceability.\u003c\/li\u003e\n\u003cli\u003e2 hours of \u003cstrong\u003erecorded video training\u003c\/strong\u003e for Loïcia's internal team.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eMigration and project management budget:\u003c\/strong\u003e €1,200 ex. VAT\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection\u003e\n\u003ch2\u003e⚙ Shopify Setup and Theme Selection\u003c\/h2\u003e\n\u003cp\u003eOur Shopify experts carried out:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eComparative analysis and \u003cstrong\u003etheme selection\u003c\/strong\u003e best suited to the brand.\u003c\/li\u003e\n\u003cli\u003eInstallation of sections on all key pages (Home, PLP, PDP, Cart).\u003c\/li\u003e\n\u003cli\u003eActivation of native functionalities (payment methods, multi-tax management, optimized navigation).\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUX arbitrations\u003c\/strong\u003e: menu simplification and better product hierarchy.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSetup and training budget:\u003c\/strong\u003e €7,000 ex. VAT\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection\u003e\n\u003ch2\u003e★ Loyalty \u0026amp; Rewards: Smile \u0026amp; Loyoly\u003c\/h2\u003e\n\u003cp\u003eTo increase \u003cstrong\u003ecustomer lifetime value (CLV)\u003c\/strong\u003e, Loïcia adopted:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSmile.io\u003c\/strong\u003e: a points and rewards system triggered upon purchase, on the customer's birthday, or via referral.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLoyoly\u003c\/strong\u003e: a social engagement program, allowing customers who share the brand on Instagram or TikTok to be rewarded.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e +20% re-purchase and better organic notoriety thanks to user shares.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection\u003e\n\u003ch2\u003e✎ Review Collection: Judge.me\u003c\/h2\u003e\n\u003cp\u003eWe deployed \u003cstrong\u003eJudge.me\u003c\/strong\u003e, a reliable verified review solution:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAutomatic post-purchase collection.\u003c\/li\u003e\n\u003cli\u003eRich display with \u003cstrong\u003eRich Snippets (SEO stars)\u003c\/strong\u003e on Google, improving CTR.\u003c\/li\u003e\n\u003cli\u003eFiltering and moderation to ensure authenticity and GDPR compliance.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eSEO Impact:\u003c\/strong\u003e +14% clicks on product pages with stars.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003csection\u003e\n\u003ch2\u003e◎ Measured Results\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eOrganic traffic stabilized at \u003cstrong\u003e14,338 visits\/month\u003c\/strong\u003e post-migration.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLoading time\u003c\/strong\u003e reduced by 42%.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eConversion rate\u003c\/strong\u003e up +18% thanks to UX and loyalty programs.\u003c\/li\u003e\n\u003cli\u003eMore than 250 reviews collected in 3 months, generating verifiable social proof.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/section\u003e\n\u003csection\u003e\n\u003ch2\u003e◈ Invoicing and Transparency\u003c\/h2\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003eDescription\u003c\/th\u003e\n\u003cth\u003eQty\u003c\/th\u003e\n\u003cth\u003eUnit Price\u003c\/th\u003e\n\u003cth\u003eVAT\u003c\/th\u003e\n\u003cth\u003eTotal ex. VAT\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eProject Manager – Wix Migration (products, customers, orders, Trello tracking)\u003c\/td\u003e\n\u003ctd\u003e2\u003c\/td\u003e\n\u003ctd\u003e€600\u003c\/td\u003e\n\u003ctd\u003e20%\u003c\/td\u003e\n\u003ctd\u003e€1,200\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eTheme setup, sections, arbitrations, feature activation, 2h training\u003c\/td\u003e\n\u003ctd\u003e1\u003c\/td\u003e\n\u003ctd\u003e€7000\u003c\/td\u003e\n\u003ctd\u003e20%\u003c\/td\u003e\n\u003ctd\u003e€3,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003ctfoot\u003e\n\u003ctr\u003e\n\u003ctd colspan=\"4\"\u003e\u003cstrong\u003eTotal ex. VAT\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd\u003e\u003cstrong\u003e€8,200\u003c\/strong\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tfoot\u003e\n\u003c\/table\u003e\n\u003c\/section\u003e\n\u003csection\u003e\n\u003ch2\u003e✔ Conclusion\u003c\/h2\u003e\n\u003cp\u003eThanks to the migration to Shopify and the integration of loyalty and customer review tools, Loïcia has strengthened its SEO, improved its conversion rate, and laid the foundations for sustainable growth.\u003c\/p\u003e\n\u003c\/section\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cdiv class=\"encadre-info\"\u003e\n\u003ch2\u003eFAQ — Wix → Shopify Migration, Loyalty \u0026amp; Reviews\u003c\/h2\u003e\n\u003cdetails open=\"\"\u003e\n\u003csummary\u003eWhy migrate from Wix to Shopify for Loïcia?\u003c\/summary\u003e\n\u003cp\u003eShopify offers a more powerful checkout, better scalability, and a mature app ecosystem (Smile, Loyoly, Judge.me) to boost conversion and retention.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhat is the impact of Smile \u0026amp; Loyoly on loyalty?\u003c\/summary\u003e\n\u003cp\u003eSmile.io (points, tiers, referral) + Loyoly (social engagement\/UGC) increase CLV and purchase frequency, while generating social signals useful for SEO.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eHow does Judge.me improve SEO and click-through rate (CTR)?\u003c\/summary\u003e\n\u003cp\u003eAutomatic collection of verified reviews + structured data (stars) displayed on Google = higher CTR and strong social proof on product pages.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhat budget and tasks were carried out?\u003c\/summary\u003e\n\u003cp\u003eProject Manager (product\/customer\/order migration, Trello tracking): €1,200 ex. VAT. Theme\/section setup, UX arbitrations, feature activation, 2h training: €3,000 ex. VAT. Total: €4,200 ex. VAT.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eWhat results can be expected after the migration?\u003c\/summary\u003e\n\u003cp\u003eLoïcia example: 14,338 organic visits\/month, loading time -42%, conversion +18% thanks to UX, loyalty, and reviews.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003cdetails\u003e\n\u003csummary\u003eIs training included for the internal team?\u003c\/summary\u003e\n\u003cp\u003eYes, 2 hours of video training (recorded) to ensure the autonomy of the marketing and e-commerce teams.\u003c\/p\u003e\n\u003c\/details\u003e\n\u003c\/div\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003cdiv class=\"encadre-info\"\u003e👉 Do you want to migrate to Shopify and implement effective loyalty \u0026amp; review programs (Smile, Loyoly, Judge.me)? \u003cbr\u003e\u003ca title=\"Book an appointment with a LobsTTer Shopify Expert\" href=\"https:\/\/lobstter.com\/pages\/agenda-avec-un-expert-de-notre-agence\"\u003eBook an appointment\u003c\/a\u003e\n\u003c\/div\u003e\n\u003c\/article\u003e","brand":"Développeur certifié par Shopify","offers":[{"title":"Migration Redesign","offer_id":42076672655454,"sku":null,"price":8000.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0572\/0953\/files\/agence-shopify-loiciacom-etude-de-cas-migration-wix-shopify-219522.webp?v=1774721885","url":"https:\/\/lobstter.com\/en\/products\/exemple-migration-wix-vers-shopify","provider":"Agence lobsTTer","version":"1.0","type":"link"}