{"product_id":"lepicurien-com-refonte-et-migration-du-site-e-commerce","title":"L'Epicurien.com Magento Shopify redesign and migration","description":"\u003c!-- split --\u003e \n\u003ch2\u003e1. Magento to Shopify Migration Project Presentation\u003c\/h2\u003e\n\u003cp\u003eL'Epicurien.com, a recognized specialist in online sales of gourmet and artisanal products, initially operated on Magento. Faced with scalability challenges, conversion rate optimization, and simplified management, the brand decided to migrate to Shopify.\u003c\/p\u003e\u003c!-- split --\u003e \n\u003ch3\u003eKey Migration Objectives:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eIncrease site speed to improve user experience.\u003c\/li\u003e\n\u003cli\u003eOptimize natural search engine optimization (SEO).\u003c\/li\u003e\n\u003cli\u003eSimplify daily management with an intuitive interface.\u003c\/li\u003e\n\u003cli\u003eSignificantly increase the conversion rate.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e2. LobsTTer Agency's Methodology for a Successful Migration\u003c\/h2\u003e\n\u003ch3\u003eStep 1: Scoping Workshop\u003c\/h3\u003e\n\u003cp\u003eAn initial workshop was organized to:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePrecisely define functional and technical requirements.\u003c\/li\u003e\n\u003cli\u003eIdentify key functionalities to preserve during the migration.\u003c\/li\u003e\n\u003cli\u003ePlan the exact steps of the migration process to Shopify.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eStep 2: Data Migration from Magento to Shopify\u003c\/h3\u003e\n\u003cp\u003eThe migration covered:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMigration of detailed product pages with images and SEO-optimized descriptions.\u003c\/li\u003e\n\u003cli\u003eSecure transfer of order history and customer accounts.\u003c\/li\u003e\n\u003cli\u003eImplementation of automatic and manual URL redirects to preserve SEO.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eStep 3: Graphic Design and Optimized UX\/UI\u003c\/h3\u003e\n\u003cp\u003eUX\/UI mockups were created with a mobile-first approach for:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eFluid and intuitive navigation on all pages (homepage, categories, product pages).\u003c\/li\u003e\n\u003cli\u003eAn optimized user experience to maximize conversions.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eStep 4: Technical Development on Shopify\u003c\/h3\u003e\n\u003cp\u003ePixel Perfect integration was carried out with:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eStrict adherence to validated mockups.\u003c\/li\u003e\n\u003cli\u003eOptimization of technical performance (loading times, mobile-friendly).\u003c\/li\u003e\n\u003cli\u003eImplementation of customizable sections allowing L'Epicurien.com to easily manage content.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eStep 5: Post-Migration SEO and Natural Referencing\u003c\/h3\u003e\n\u003cp\u003eTo ensure maintenance or improvement of SEO:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAdvanced optimization of Meta titles and descriptions on all strategic pages.\u003c\/li\u003e\n\u003cli\u003eComplete restructuring of H1, H2, H3 to improve natural referencing.\u003c\/li\u003e\n\u003cli\u003eRegular SEO audit and monitoring with implementation of new keyword strategies.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eStep 6: Installation of Essential Shopify Applications\u003c\/h3\u003e\n\u003cp\u003eKey applications implemented:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/apps.shopify.com\/matrixify\"\u003eMatrixify\u003c\/a\u003e for efficient data import\/export.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/apps.shopify.com\/judgeme\"\u003eJudge.me\u003c\/a\u003e for customer reviews.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/apps.shopify.com\/upsell-cross-sell-smart-tool\"\u003eUpsell \u0026amp; Cross Sell\u003c\/a\u003e to increase average order value.\u003c\/li\u003e\n\u003cli\u003e\n\u003ca href=\"https:\/\/apps.shopify.com\/loyalty-lion\"\u003eLoyalty Lion\u003c\/a\u003e for the loyalty program.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e3. Results Obtained After Migration\u003c\/h2\u003e\n\u003cp\u003eAfter the migration, L'Epicurien.com observed:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAn average site speed improvement of 60%.\u003c\/li\u003e\n\u003cli\u003eA conversion rate increase of almost 40%.\u003c\/li\u003e\n\u003cli\u003eMaintenance and progression of SEO traffic with a gain in strategic positions.\u003c\/li\u003e\n\u003cli\u003eA significant reduction in maintenance and daily management costs.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e4. Why Choose LobsTTer to Migrate from Magento to Shopify?\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eRecognized expertise in migrating complex E-commerce sites.\u003c\/li\u003e\n\u003cli\u003eConfirmed experience with prestigious brands.\u003c\/li\u003e\n\u003cli\u003eClear, structured, and results-oriented methodology.\u003c\/li\u003e\n\u003cli\u003eComprehensive support, from initial workshop to post-launch follow-up.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e5. Conclusion: A Successful Migration, A Promising Future\u003c\/h2\u003e\n\u003cp\u003eThanks to this successful migration to Shopify, L'Epicurien.com now benefits from a robust, scalable platform perfectly optimized for SEO and user experience. This project clearly demonstrates the added value of a professional migration to Shopify, supported by the technical and strategic expertise of the LobsTTer agency.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003ca title=\"Eshop de produits alimentaires\" href=\"https:\/\/epicurien.com\/\" target=\"_blank\"\u003e\u003cspan\u003e\u003cstrong\u003eL'épicurien.com\u003c\/strong\u003e\u003c\/span\u003e\u003c\/a\u003e\u003cspan\u003e is a brand and a label of quality with delicious products for aperitifs, breakfast, and many other moments to share...\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eOur mission: Migrate and modernize the site. Make the user experience smoother.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003e\u003ca href=\"https:\/\/gyazo.com\/17c659745db96ff71bf54f199f7bbadf\"\u003e\u003cvideo alt=\"Video from Gyazo\" width=\"1000\" autoplay=\"autoplay\" muted=\"\" loop=\"loop\" playsinline=\"\" controls=\"controls\"\u003e\u003csource src=\"https:\/\/i.gyazo.com\/17c659745db96ff71bf54f199f7bbadf.mp4\" type=\"video\/mp4\"\u003e\u003c\/video\u003e\u003c\/a\u003e\u003c\/p\u003e","brand":"Agence lobsTTer","offers":[{"title":"Migration Redesign","offer_id":39322998079582,"sku":"","price":10000.0,"currency_code":"EUR","in_stock":true},{"title":"Audit","offer_id":39322998112350,"sku":"","price":175.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0572\/0953\/files\/agence-shopify-plus-lepicuriencom-refonte-et-migration-magento-shopify-expert-shopify-513420.jpg?v=1743584896","url":"https:\/\/lobstter.com\/en\/products\/lepicurien-com-refonte-et-migration-du-site-e-commerce","provider":"Agence lobsTTer","version":"1.0","type":"link"}