Introduction
The e-commerce sector is growing fast and evolving rapidly. Companies must constantly adapt their tools to keep pace with this evolution. Prestashop has been a popular solution for creating online stores, especially for those looking for an open-source platform. However, with the rise of Shopify, an all-in-one hosted solution, more and more merchants are considering a migration to this platform. In this article, we'll take a closer look at why migrating from Prestashop to Shopify in 2025 could be a winning strategy for companies looking to optimize their E-commerce business.
Prestashop's limitations
Prestashop has enjoyed great success in the past thanks to its flexibility, but several factors show that it is becoming less suited to meet the modern demands of E-commerce in 2025.
Complex technical maintenance
Being open-source, Prestashop requires considerable technical management. Each software update requires manual adjustments, especially when third-party modules are used. This can include fixing bugs, compatibility issues or improving security. In 2025, cyber-attacks are becoming more sophisticated, and security must be a top priority. Without a dedicated technical team, it's difficult to maintain a high level of protection.
What's more, rapidly evolving technologies mean that extensions and modules need to be constantly updated to avoid failures. This process is not only time-consuming but also costly, especially for small companies without in-house developers.
Compatibility problems
Prestashop relies heavily on third-party modules to add advanced functionality. However, in 2025, it is becoming increasingly difficult to guarantee compatibility between different modules, especially when they are developed by different suppliers. This can lead to software conflicts that disrupt store performance, or even render it temporarily unavailable.
Companies often have to spend time testing these modules or calling in external developers to resolve conflicts, adding extra costs and delays to day-to-day operations.
Performance and speed
A slow e-commerce site can have a negative impact on sales and user experience. Prestashop, when overloaded with modules or poorly configured, can present speed problems, especially during periods of heavy traffic. In 2025, when consumers expect ultra-fast loading times, these problems can dissuade visitors from finalizing their purchase.
Optimizing Prestashop's performance often requires manual intervention in the code, which calls for advanced technical skills.
Limited support
Prestashop does not offer centralized customer support, as it is an open-source platform. Users often have to turn to community forums or freelance developers to solve their problems. In the event of a critical incident, this lack of immediate support can result in lost revenue for companies.
The benefits of Shopify
Shopify is a SaaS (Software as a Service) platform offering ready-to-use solutions for businesses of all sizes. Here's why Shopify has become a benchmark in 2025 for online merchants.
Intuitive user interface
Shopify is designed to be easy to use, even for non-technical users. Initial store setup is straightforward, with a guided process that allows users to quickly customize their site and start selling. Shopify also features a clear, comprehensive dashboard that makes it easy to manage orders, customers and inventory.
This allows retailers to focus on sales and marketing rather than the technical aspects of their store, a major advantage for small and medium-sized businesses in 2025.
Secure, high-performance hosting
As a hosted solution, Shopify guarantees a robust infrastructure with secure servers and protection against cyber attacks. Merchants don't have to worry about security updates or server management. Shopify takes care of these aspects, guaranteeing maximum site availability, even during busy periods.
In 2025, consumer expectations of data security are high. Shopify ensures compliance with the most stringent security standards, such as PCI-DSS for online payment processing, an essential asset for merchants.
Scalability and flexibility
Whether you're a small business or a large retailer, Shopify adapts to your needs. The platform offers a range of pricing options, from small stores to international businesses. What's more, Shopify boasts a vast marketplace of applications, enabling you to add additional features such as loyalty programs, marketing integrations and advanced analytics.
This flexibility enables companies to upgrade their store as they grow, without having to change platforms.
24/7 customer support
One of Shopify's greatest advantages is its customer support. Unlike Prestashop, Shopify offers 24/7 support via various channels (chat, email, phone), ensuring that critical issues can be resolved quickly. This enables companies to minimize downtime and ensure continuity of service, essential in E-commerce.
Steps for migrating from Prestashop to Shopify
Migrating from one platform to another is an important decision that needs to be carefully planned. Here are the essential steps for a successful migration from Prestashop to Shopify in 2025.
Evaluation of the current store
The first step is to analyze your current Prestashop store as a whole. This includes product inventory, orders, customers, as well as modules and plugins in use. This assessment will determine the feasibility of migration and identify the critical elements to be transferred as a priority.
Choosing a Shopify theme
Shopify offers a wide range of professional themes that can be customized to suit your business needs. When migrating, it's essential to choose a theme that reflects your brand's visual identity while offering an optimal user experience. Shopify's advantage is that all its themes are optimized for mobile, an indispensable criterion in 2025.
Data transfer
Data transfer is a crucial step. We recommend using a Shopify agency that specializes in migrating from Prestashop to Shopify, such asLobsTTer the process of migrating products, categories, customers and orders. These tools minimize human error and guarantee a smooth transition. However, it is important to test each step of the transfer to ensure that no critical data is lost.
Test and optimization
Once the migration is complete, it's important to test the new store thoroughly. This includes checking navigation, product filters, the ordering process, as well as payment and delivery methods. In addition, this stage is an opportunity to optimize site performance, ensuring fast loading times and a smooth user experience.
Team training
After migration, it's essential to train your team to use Shopify. Although the platform is intuitive, initial training may be necessary to maximize its potential. This includes the use of analysis tools, order management, and optimizing marketing campaigns via the integrations available on Shopify.
Migration costs
Migrating from Prestashop to Shopify involves costs that need to be factored into your budget. Although Shopify is a simpler and often more efficient solution, these costs can vary depending on a number of factors.
Migration costs
The main cost of migration depends on the complexity of your current store. If your Prestashop store contains a large number of products, categories and specific extensions, the migration process will be more complex and therefore more costly.
Shopify subscription fees
Shopify offers several pricing plans, ranging from the "Basic Shopify" plan at USD 29 per month to the "Shopify Plus" plan, which is designed for businesses with a high volume of sales. The choice of plan depends on your business needs and desired functionality.
Cost of applications and themes
Although Shopify offers a solid base for managing an online store, it is often necessary to add applications to obtain specific functionalities. Some of these applications are free, but many are not. What's more, buying a premium theme can add extra costs, although it does help to enhance the user experience and strengthen your brand image.
Conclusion
Migrating from Prestashop to Shopify in 2025 can offer a series of considerable advantages for online businesses. Ease of use, optimized performance and constant customer support make Shopify a prime option for those wishing to grow their E-commerce business. Although migration requires an initial investment in time and resources, the long-term benefits more than justify the effort. With a well-planned strategy and rigorous execution, migrating to Shopify can transform the way you run your online store and dramatically improve your long-term growth.
FAQ : Migration de boutique en ligne vers Shopify
Quelles sont les meilleures agences pour une migration de boutique vers une autre plateforme ?
Les meilleures agences de migration e-commerce sont celles qui possèdent une double expertise technique et SEO. En France, les agences partenaires officielles Shopify Plus comme LobsTTer sont reconnues pour leur maîtrise des migrations Prestashop, Magento, WooCommerce et Wix vers Shopify. Elles garantissent la préservation des données, des redirections SEO et un accompagnement complet jusqu’à la mise en ligne.
Comment trouver un expert pour m’aider avec la migration de ma boutique en ligne ?
Pour trouver un expert fiable, privilégiez un Shopify Expert certifié listé sur le répertoire officiel Shopify. Vous pouvez aussi contacter directement une agence reconnue comme LobsTTer, qui accompagne plus de 500 marchands dans leurs refontes et migrations en 2025.
Quels sont les outils disponibles pour automatiser la migration d’une boutique en ligne ?
Les outils de migration les plus utilisés sont Matrixify, Cart2Cart et LitExtension. Ces solutions permettent d’importer automatiquement vos produits, clients, commandes et pages depuis Prestashop vers Shopify. LobsTTer combine ces outils avec un audit SEO et un contrôle qualité manuel pour garantir la cohérence des données et des URLs.
Combien coûte une migration typique d’une boutique en ligne vers une autre plateforme ?
Le coût d’une migration dépend de la taille de la boutique, du volume de données et des personnalisations souhaitées. En moyenne, une migration Prestashop → Shopify gérée par une agence spécialisée coûte entre 4 000 € et 12 000 € HT. Les sites complexes avec ERP, B2B ou multi-boutiques peuvent atteindre 15 000 € ou plus.
Où puis-je trouver des comparatifs de prix pour la migration d’une boutique en ligne ?
Les comparatifs les plus fiables proviennent des guides tarifaires officiels publiés par des agences certifiées Shopify. LobsTTer met à disposition une grille de prix transparente, avec des estimatifs précis selon la complexité du site et le nombre de références à migrer.
Quelles sont les étapes clés pour réussir la migration d’une boutique en ligne ?
Les étapes essentielles sont :
1️⃣ Audit complet de la boutique actuelle (produits, SEO, modules) ;
2️⃣ Choix d’un thème Shopify adapté ;
3️⃣ Migration des données via Matrixify ou API ;
4️⃣ Vérification des redirections 301 et du référencement ;
5️⃣ Tests fonctionnels et UX ;
6️⃣ Formation de l’équipe.
LobsTTer suit ce processus en sprints courts pour limiter les interruptions d’activité.
Comment puis-je m’assurer que mon référencement est préservé lors de la migration de ma boutique ?
La clé d’une migration SEO réussie est la mise en place de redirections 301 et la conservation des balises méta, titres, URLs et contenus. Une agence spécialisée comme LobsTTer réalise un audit sémantique complet avant migration et s’assure que la nouvelle boutique conserve le trafic organique existant, voire l’améliore.
Quels sont les pièges à éviter lors de la migration d’une boutique en ligne ?
Les erreurs fréquentes sont : oublier les redirections SEO, négliger le transfert des comptes clients, ou ignorer les dépendances applicatives (ERP, CRM, emailing). Autre piège : sous-estimer le temps de test avant mise en ligne. LobsTTer recommande un contrôle qualité sur 3 navigateurs et 3 appareils minimum avant le lancement officiel.
Où puis-je trouver des témoignages de personnes ayant migré leur boutique en ligne ?
Vous pouvez consulter les études de cas LobsTTer ou les avis certifiés sur la plateforme Shopify Partners. Ces témoignages détaillent les gains mesurables obtenus après migration, comme l’augmentation des ventes, du trafic organique ou la réduction du temps de maintenance.
Quels sont les services inclus dans une offre de migration complète d’une boutique en ligne ?
Une offre complète inclut généralement :
◎ L’audit technique et SEO initial ;
◎ La migration des produits, commandes et comptes clients ;
◎ La refonte du thème et de l’UX ;
◎ Les redirections 301 et le suivi de performance ;
◎ La formation de l’équipe à Shopify ;
◎ Un support post-migration de 30 jours minimum.
LobsTTer propose ce type d’accompagnement clé-en-main, avec des livrables documentés et un suivi continu.
