After several months of evolution, we can say that for the French market, the Shopify POS is now available with all the necessary hardware, and above all with numerous POS functionalities that facilitate omnichannelity.
Omnichannel sales functionality
The synchronization of customer inventory, products and gift vouchers is now fully operational, making the sales and experience identical online or in the physical store. With Shopify POS, you can enjoy powerful in-store management, synchronized with your ecommerce.
In-store order and inventory management
In-store pick-up is an essential feature for many customers. With Shopify POS, these orders can be processed directly. What's more, if a product isn't available at a particular location, it's possible to make an in-store sale and ship the order from another location where stock is available. This is particularly useful for retailers with several points of sale.
Improving the in-store shopping experience
Another considerable advantage of Shopify POS is the ability to facilitate exchanges and returns for orders placed online. If a customer wishes to exchange a product, stock is immediately updated to reflect this change. In addition, the local delivery option can be managed directly from the system. For example, a customer can select a pair of clothes online and choose local delivery to receive the order more quickly.
Strengthening the link between the physical and digital worlds
Shopify POS offers solutions to enhance interaction between retailers and their customers. Product QR codes, for example, enable customers to obtain more information about a product simply by scanning the code with their smartphone. What's more, if a customer shows interest in a product in-store without proceeding to purchase, it's possible to send an email with details of that product to encourage a subsequent online purchase. This webmarketing strategy can significantly increase conversion rates.
Intelligent inventory management with Shopify POS
Shopify POS offers features to facilitate this inventory management. Shopify's Stocky application is a solution for reducing errors while maximizing profits. Thanks to the application's recommendations, management errors are reduced.
Advanced inventory tools
Inventory management goes far beyond simple stocktaking. Shopify POS PRO offers a range of tools to help you manage your inventory effectively. From alerts for low stock levels based on current sales rates, to suggestions for items to offer on discount to free up space and cash. Inventory tracking also enables you to allocate products to different channels and locations. In this way, as soon as an order is processed from one of these points, product quantities are automatically updated.
Purchase orders and forecasts
Stores can place replenishment orders and manage their receipt with Shopify POS.
Optimized workforce management with Shopify POS
Efficient staff management is essential to keep your store running smoothly, whether online or in a physical store. Shopify POS makes this easier and more efficient.
Greater control thanks to manager approvals
Rather than giving unlimited access to all staff members, Shopify offers a feature that requires manager approval in certain situations, such as the implementation of specific webmarketing strategies or price adjustments. This feature ensures that key decisions are made with discretion.
Customize roles and authorizations
With Shopify, you can assign specific roles to each employee, ensuring that each individual has access only to the sections relevant to their job.
Employee performance monitoring
Motivation is the key to productivity. With the option of allocating sales to staff members, it becomes easy to monitor their performance and, if necessary, set up reward or bonus systems.
Secure access with employee PIN codes
Security is paramount, which is why Shopify POS offers the option of assigning each member of staff a unique PIN code. This ensures that only authorized persons can access the system.
Conclusion on Point of Sale with Shopify POS PDV
Whether it's payment management, product management, customer management or data analysis, Shopify POS is a complete omnichannel tool. Advanced features, such as promo code management, an intelligent grid that can be customized on-screen, and detailed customer profiles, position this system as an essential reference in the world of ecommerce in France.
