UX UI proposals to optimize the user journey.

A very important step in telephony and compared to competitors. Like Apple, the mock-ups to create a site with an ultra-short user journey were strategic.

Mobile-first mock-up creation.

Of course, mock-ups created with a 100% mobile-first approach!

Theme Development & Integration "from scratch"

Creating a 100% custom or "from scratch" Shopify site is a strategic skill for major brands that need a strong DNA and specifications for their market, such as telephony, with a lot of information to provide on a phone product page, not to mention product comparisons.

Site 100% manageable by the merchant.

Given the many specificities of the product page, which had to include more than fifty specifications. It was obviously necessary to offer 100% manageable collection and product page management while maintaining the graphic aspect of the Front-end.

OPPO is the fourth largest global phone manufacturer in Q1 2021. This online store is therefore crucial for the French market to guide customers towards online phone purchases. A 100% UX e-shop with complex characteristics.

We created a Shopify site with the following specificities:

  • A "from Scratch" site
  • A custom homepage
  • A product comparison tool
  • A manageable mega menu
  • A dynamic shopping cart for complementary CROSS-SELL products
  • Original collection pages with filters and prominently featured products
  • An enriched product page with 8 pop-ups for characteristics manageable in the Back office
  • And many other features...

Conclusion on creating a custom Shopify site

The choice to go for a site created 100% from scratch or custom, or to stick to specific developments from an existing theme, is primarily a financial choice and a choice of differentiation. It must then be designed to effectively manage and administer the personalization of each section, without having to systematically contact the agency that created the custom Shopify site. In this case, pixel-perfect construction can be a real strategy for every visitor and prospect to retain a very strong brand image thanks to the visual aspect of the site.

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