Shopify is today's most popular platform for creating an online store. But what are its concrete advantages for your e-commerce business? Here's a detailed overview of Shopify's strengths.
1. A simple, intuitive e-commerce platform
One of Shopify's main advantages is its ease of use:
- Intuitive interface, easy to use even without technical skills.
- Quickly create a professional store with elegant themes.
- Easy management of products, orders, stock and deliveries.
2. All-in-one, hosted solution
Shopify is a SaaS (Software as a Service) solution:
- Secure hosting included (no need to manage hosting yourself).
- Regular automatic updates provided by Shopify.
- Free SSL certificate for a secure and reliable store.
3. Optimized for conversion and sales
Shopify natively integrates effective tools to boost your sales:
- Quick and easy checkout with multiple payment options.
- Advanced features such as one-click payment, split payment, or abandoned cart recovery.
- Wide choice of applications to personalize your store and increase your conversion rate.
To take full advantage of these benefits, find out how a certified Shopify team can support you effectively.
4. High-performance Search Engine Optimization (SEO)
Shopify is optimized for SEO:
- Technical structure adapted to natural referencing on Google.
- Customization of META tags, URLs and SEO-optimized content.
- Easy integration of Google Analytics and Google Search Console.
5. Safety, speed and reliability
With Shopify, your store is secure and powerful:
- Reliable infrastructure guaranteeing 99.99% availability.
- Fast, optimized hosting for an excellent user experience.
- Enhanced security with protection against fraud and cyber attacks.
6. A scalable platform to match your growth
Shopify makes it easy to grow with you:
- Shopify Plus for fast-growing stores.
- Multi-currency and international management with Shopify Markets.
- Easy connectivity to your existing tools (ERP, CRM, accounting).
7. Mobile-friendly and optimal user experience
Shopify is fully mobile-friendly:
- 100% responsive themes for perfect smartphone navigation.
- Shopify mobile application to manage your store anywhere, anytime.
- Fast performance on mobile to satisfy your mobile visitors.
8. Marketing power and automation
Shopify lets you efficiently automate your marketing:
- Integrated email marketing and automation with Klaviyo, MailChimp, or Shopify Email.
- Easy-to-manage Google Shopping and Facebook Ads from your back office.
- Integrated features for cross-selling, upselling and promotions.
In a nutshell: Shopify's key advantages for your online store
- Intuitive, easy-to-manage platform
- All-in-one solution including secure hosting
- Optimized for conversion and sales
- High-performance SEO for maximum visibility
- Speed, safety and technical reliability
- Scalability to match your growth
- Adapted to mobile use
- Advanced marketing automation
Why choose Shopify with LobsTTer?
The LobsTTer agency has specialized in Shopify for over 15 years, with more than 300 online stores created. Our team of experts in creation, development and digital marketing can help you take full advantage of Shopify and boost your e-commerce growth.
Would you like to launch or optimize your Shopify store with a recognized agency?